Make an AI Ad. Win 5 Juta.

Make an AI Ad. Win 5 Juta.

AI isn’t here to replace editors. It’s here to make the great ones unstoppable.

Prove it.

AI isn’t here to replace editors. It’s here to make the great ones unstoppable.

Prove it.

We’re giving you one product. You make the ad using AI. The best creators win cash, and

the standouts get on our radar for hire.

Opens Monday, 22 June · Deadline 6 July · Winners announced 11 July

THE BIG IDEA

THE BIG IDEA

Everyone’s scared AI will replace editors.

We think the opposite. The editors who learn to control AI won’t disappear. They’ll become the most valuable people in the room. More in demand. More expensive. More impossible to replace. This competition is how we prove it. Not AI versus you. You, with AI, beating everyone who refused to learn.

We think the opposite.

The editors who learn to control AI won’t disappear. They’ll become the most valuable people in the room. More in demand. More expensive. More impossible to replace. This competition is how we prove it. Not AI versus you. You, with AI, beating everyone who refused to learn.

Your product

Your product

DAYA

DAYA is an organic, low-calorie energy drink that replaces your coffee without the crash. Clean, steady energy that lasts all day.

DAYA is a fictional product, created just for this competition. There’s no real client behind it, which means we’re not using your work to make money off a brand. This is purely a showcase of your skill.

Your job: make a high-converting ad for DAYA, 100% with AI. Make us believe it. Make us want to buy it.

Download your kit. The full brief, the DAYA logo, and a reference can are all in one folder. The color and flavor are yours to invent. Grab everything before you start.

SEE WHAT’S POSSIBLE

We’re not going to tell you how to make your ad. That’s your job, and half your score is creativity.


But here’s some of the real work we produce for international clients every day. AI UGC, animated character ads, and more. Let it show you the bar, then go beat it.

Pick your own angle. We’re judging the result, not the recipe.

THE RULES

Read these carefully. Submissions that break them won’t be judged.

  1. Open to Indonesians only. You must be an individual creator. No agencies, no teams, no company entries.

  1. The ad must be vertical. Minimum 30 seconds, maximum 90 seconds.

  1. 100% AI generated. No real footage. No B-roll. No live filming of any kind. Every visual must be AI created.

  1. Any AI tools are allowed. Use whatever you want. But you must list every tool you used in the submission form. Failure to disclose disqualifies the entry.

  1. The product is DAYA. Use the DAYA logo (provided in the kit) and keep the product as an energy drink. The can color and flavor are yours to design. Don’t invent a different product.

  1. One submission per person.

  1. By entering, you allow Ku Creatives to repost and feature your submission on our channels with credit to you. Since DAYA is imaginary, your work is never sold or used for a paying client. It only ever showcases you.

  1. Original work only. No stolen, copied, or reused work from others.

HOW WE JUDGE

Scored by our in-house editing team. The same people who produce ads for international clients every single day.

Two things, weighted equally:

CREATIVITY

CREATIVITY

50%

50%

Is it original? Did it surprise us? Did it do something we haven’t seen a hundred times before?

MARKETABILITY

MARKETABILITY

50%

50%

Would this actually sell DAYA? Is the message clear? Does it make a real person want to buy?

CREATIVITY

50%

Is it original? Did it surprise us? Did it do something we haven’t seen a hundred times before?

MARKETABILITY

50%

Would this actually sell DAYA? Is the message clear? Does it make a real person want to buy?

That’s it. No hidden criteria. Skill decides.

THE PRIZES

1st Place

Rp 5,000,000

Rp 5,000,000

2nd Place

Rp 3,500,000

Rp 3,500,000

3rd Place

Rp 1,500,000

Rp 1,500,000

1st Place

Rp 5,000,000

2nd Place

Rp 3,500,000

3rd Place

Rp 1,500,000

MORE THAN A PRIZE

We’re always hiring.

Every standout entry, not just the top three, gets seen by our team. If your work impresses us, we’ll reach out. This is one of the fastest ways to get on the radar of a company working with some of the biggest names in the world.


Win cash. Or win a career. Or both.

KEY DATES

Open

Open

Monday, 22 June 2026

Monday, 22 June 2026

Submission deadline

Submission deadline

6 July 2026

6 July 2026

Winners announced

Winners announced

11 July

11 July

Open

Monday, 22 June 2026

Submission deadline

6 July 2026

Winners announced

11 July

HOW TO SUBMIT

  1. Finish your DAYA ad (vertical, 30–90 sec, 100% AI).

  1. Upload it and fill out the submission form below.

  1. List every AI tool you used.

  1. Hit submit before 6 July.

READY?

The editors who win this aren’t the ones with the best gear. They’re the ones with the best imagination.

Show us yours.

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